It was such a pleasure to be shooting another editorial showcasing Josh Goot’s stunning designs. I love the bright colour blocks in his 2015 Resort collection. As my style is quite minimal and clean, I chose to keep my backgrounds simple, but with a nod to his colour splashes by matching the floor to each outfit we shot. I wanted the colours to really pop so I used a spot as my key light knowing that the hard quality of the light would allow the colours to photograph vibrantly. I aimed a soft box on the background to lighten the grey and allowed that light to spill onto our model, Vanessa, creating more depth and separation.
This week we collaborated with Instagram lifestyle blogger The Only Blonde One to shoot a fun blog-style editorial. Blogitorial. Hmm, not really sure if that’s the correct word to use here. New, made-up words are tricky like that. The idea behind these types of shoots is that our subject is less than supermodel but more everyday fabulous woman. Because aspirations should be attainable too.
This was one of those projects where working with incredible talent can make any job feel so easy. First of all, Josh Goot creates beautiful apparel – the clothing speaks for itself. We created a minimal set with minimal styling in order to let his gorgeous designs stand on their own. We knew that excessive styling would just clutter the imagery and would work against Josh Goot’s clean and elegant designs.
We had a limited amount of time to shoot each outfit so I designed a set and lighting scheme that would offer several interesting angles to shoot from. I didn’t want to fuss with making dramatic changes to our set once we started shooting because I was concerned it would disrupt our workflow. I am really happy with the results of this set up as I think I was able to create enough variety in the shots to avoid repetition without allowing the backgrounds themselves to pull focus from the clothing.
Our model, Natalie, was a pleasure to work with. She truly did make my job easy. After a quick chat about the Josh Goot brand and the look and feel I wanted for this video, it was obvious that Natalie and I were on the same page. Aside for some minor directions here and there, I was able to just sit back and let Natalie interpret each outfit as we went along. Since I knew that I would be laying music over the video, I had the luxury of being able to call out how I was framing my shots while I moved the camera around her. In this way, we were always on the same page about what I was focusing on at any given time. I had the fortune of having lots of great shots to choose from during the editing process.
So here it is, our finished lookbook. I’m pleased to say that the folks over at Josh Goot were as excited with our video as us!
Check out my behind the scenes stop motion of our homewares photo shoot last week. I set up a camera on a tripod next to my shoot camera and set it to interval shoot mode so it would automatically take a shot every 5 seconds. There were a few times I paused the camera for longer chats about the shoot, but I still ended up with over 1000 frames!
I actually had to edit out a lot in order to get the pace of the video to feel just right. It turns out that making lots of incremental adjustments to cushions isn’t all that interesting to watch repeatedly – even in fast forward. The final video has about 350 frames. Even though I cut out about two thirds of the original footage, it still shows a pretty good overview of our styling process. The shoot itself took about 2 hours with a big chunk of that time devoted to making styling adjustments. Big props to our stylist guru Bri Lurhmann – fantastic work as usual!
Hello summer! Nothing else better signals the start of sunnier days ahead than the changing of clocks for daylight savings. That jump of just one hour really makes a difference. I’ve been loving the cycle home from the studio with the warm sun at my back instead of those chilly, dark evenings in winter. The approaching summer also means that sunglasses are now our favourite must-have accessory. So, I was more than happy to create this fun editorial of Tony Bianco sunglasses. We were lucky enough to also have some colourful bedsheets in the studio for a different shoot when I walked by and thought these would make a great background, and so voila! Instant awesomeness!
TOPSHOP has arrived to our Australian site! Yet another perk of working for the Mysale Group is getting access to big brands from overseas. I love living in Australia, but boy do I wish we had better shopping opportunities here! Thank the gods we have online shopping.
Check out this promo video I created highlighting the latest designs by a huge favourite, TOPSHOP.
Ladies and gentlemen, and now the moment I know you’ve all been waiting for: the premier of my first video project. Directed by moi, videography by yours truly, and edited by myself (also, styling by Bri Luhrmann, and with our lovely model, Gina Mendoza Lafaurie).
Having done only a few quick lessons on capturing video, and a short, but very informative, editing workshop for photographers learning how to use Final Cut Pro with SunStudios, I’m very happy with this first solo project. Using a DSLR, I shot the entire piece handheld in order to get that behind-the-scenes feel. I had a lot of fun experimenting with framing, panning, and pulling focus. Pulling focus (switching the point of focus from one object to another in the frame) is a tricky skill I’m still playing around with. It takes a lot of practice to get the timing and speed of pulling focus to work with the overall feel of the project. I kept re-shooting some shots adjusting the timing of my focusing hoping to get the right one in the can. As with photography, seeing your footage on a computer screen after it’s all done, is very different compared to when you’re in the moment, and I was trying to cover my butt.
I’m definitely at that early stage of my videography career where you capture way too much footage because you’re just not sure you’ve covered the whole story. It makes for a longed editing process, but I am pleased that with this video, I managed to capture more great footage than was needed. As I’m learning with my editing, it’s important to be objective when choosing what footage makes it into the final video. It was frustrating to realize that some of the footage I was proud to have shot could not be included in the final edit for some reason or other. For example, I had captured some great footage of Bri applying make-up on Gina where they were chatting and laughing, but the story was about bandage dresses and not about make-up artistry so it didn’t make sense to include too much video of that stage of our shoot. Still, I’m rather gratified to have been stuck with the problem of too much great footage versus not enough at all. Props to me
What is it about women and shoes? I didn’t understand the whole hoopla when I was a kid, but somewhere between high school and my first real grown-up job, I became part of the movement/craze/irrational use of your pay cheque.
We’ve been buried under shoes galore here at the studio shooting the upcoming Guess Footwear promotions. The greatest thing about Guess shoes is that they’re never afraid to be bold, edgy, or just plain fun.
Check out our different style sessions: Wild For Prints, Red Love, Bad*ss Basics, and Sparkle & Shine. Let’s just say that I’m grateful to be the sample size of shoe!
I was that geeky camera chick who spent her high school lunch breaks in the darkroom. I still miss the smell of those stinky developer chemicals. Sort of.
Born in Canada, I graduated with top honours in Applied Photography at Sheridan College before spending several years assisting and producing for some of the best commercial shooters in Toronto. After gathering a wealth of valuable skills and getting my first DSLR, I bought a plane ticket to Asia.
It was my first backpacking adventure, but I managed to survive nine months from Seoul to Singapore with only some shoddy mandarin and a lot of luck. I had the time of my life. So I did it again. Seven months of zig-zagging around India and Nepal taught me ingenuity with limited resources, clarity when surrounded in chaos, and how to eat with just my right hand.
Sydney became my new home in 2008, and I’ve been enjoying the sunny weather and great coffee ever since.
Today, I’m a fashion and product photographer extraordinaire. Based at Studio 8 in the northern beaches of Sydney, I relish the challenge and precision of studio lighting. My clients are drawn to my clean, stripped back approach to every project. My simplistic yet direct style is refreshing and elegant in a market full of heavily Photoshopped images.
When I’m not in the studio you can find me hand folding dumplings or scaling walls at the rock climbing gym. I’m also really good at winning board games (or my friends are just really good at losing).
Finalist – Shoot The Chef 2013
Top 5 – Australia’s Emerging Travel Photographers of 2010 – Capture Magazine
Winner – Best Marketing Imagery Award 2010 – New Mardi Gras
Semi-finalist – Shutterbug Awards 2010 – Shutterbug
Short-listed – Travel Photographer of the Year 2009 – TPOTY
Finalist – Cultural Explorers 2009 – STA Travel
Winner – World in Focus 2007 – Photo District News
Top Emerging Photographers of 2007 – Photo Life Magazine
4/25 Ashburner Street
Manly NSW 2095
Phone: (+61) 0422 907 396